Sources
The domains and URLs AI engines actually read — and which of them they quoted rather than merely listed.
Answers are assembled from sources. Sources shows which ones, at domain level and at URL level, so you stop guessing where the narrative about your category is written.
Every citation here comes from the captured answer itself — the sources the engine displayed. Nothing is inferred, and no third-party page is scraped to produce it.
Quoted versus listed
The distinction this tab is built around, and the one most tools collapse.
- Quoted — the source was cited inline, against a specific claim in the answer. The engine attributed a sentence to that page.
- Listed — the source appeared in the panel beside the answer. The engine is saying it read the page.
These are not the same achievement, and GEO lives on the difference. Measured across captured AI Overviews, the two barely overlap — on the order of 9 panel URLs against 134 inline references in the same corpus. Being quoted is the one that moves an answer.
Both counts are kept and shown separately. A domain marked cited was quoted at least once, not merely listed.
The KPI row
| KPI | Meaning |
|---|---|
| Used as Source | Times sources in the current view were used across your answers. |
| Cited | How many of those were quoted against a claim. |
| URLs | Distinct URLs behind the domains in view. |
Domains
The strategic view — where influence concentrates. Each row shows the domain, whether it was cited, its use and citation counts, how many distinct URLs it contributed, and which tracked brands appear in content from it.
The last column is the one to sit with. A high-volume domain citing three competitors and not you is a concrete, addressable gap — and it flows straight into PR Opportunities, which ranks exactly these targets.
Domain rows answer does this engine trust them. Each type demands a different play:
- Directory — review volume and profile completeness. Slow, compounding, usually the highest-leverage move for B2B.
- Community — presence and accuracy. You cannot buy it; you can correct misinformation.
- Editorial — PR and pitching. Highest effort, longest half-life.
- Blog and docs — yours and your competitors'. The part you control outright.
- Marketplace — listings and integration directories, cheap to fix and often neglected.
URLs
The actionable half of the tab: the individual pages behind those domains, with the same used-versus-quoted split and which tracked entities appear on each.
Domains tell you who the engine trusts; URLs tell you which page is doing the work. Both tables order cited sources first, so the pages that actually moved an answer sit at the top.
Use it to find the handful of pages carrying your category — the listicle half the engines quote, the thread that keeps resurfacing, the review page that decides a comparison. They are rarely the pages you would have guessed.
A page that mentions competitors and not you is an outreach target with a URL attached. A page that mentions you incorrectly is a correction worth more than a new blog post.
Filters
Search over domains or URLs, and switch views with the Domains / URLs toggle. The date range is shared with the rest of Monitoring and carried in the URL.
Working the screen
- Sort domains by use and read the top ten. That is your category's real bibliography.
- Check which are quoted rather than only listed — that is where the answer text comes from.
- Look for competitor-only domains: the gap list.
- Switch to URLs and open the specific pages driving the biggest domains.
- Feed the result into PR Opportunities, or into Pages when the gap is on your own site.